American Heart Association BRE features heart, logo

I’ve previously shared scans of several business reply envelopes distributed in American Heart Association mailings. The latest example from that nonprofit arrived in my mailbox recently, and it’s pictured here.

As you can see, the envelope bears five copies of a design featuring a heart with the words “I Love My Heart” and the American Heart Association name and logo. Each design has preprinted faux perforations.

At just 7¼ inches long, this business reply envelope is smaller than most I receive in nonprofit mailings, and while the design isn’t the most creative, I actually like it better than the generic birds and flowers used on many BREs. The designs on the envelope actually promote the organization that had it printed, which I think is an excellent approach.

Published 2025-01-21